What Da Vinci taught me about Internet marketing
The man tells it all, his works are one of the best in the world, in his personality, His inspiring accounts for the thirst for perfections, his works, I cannot agree more on how it will let you make works like him.
In the present day, internet marketing can also be molded thru his work being comparable to your own ways in this kind of business. Here are some ways to let you create your perfect niche in this internet era.
Can you make money on the Internet and the World-Wide Web? Thousands of other small business people are making money and saving money right now in this new communications medium.
But if you want to set up shop on the Net, it’s important for you to be just as professional, businesslike, and cautious as you would be in any other new venture. So I suggest take time to get to know the Internet and to develop a strategy.
Here in this free report I’ll clue you in on a few vital tips that will give you a good head start.
Get to know the Internet. Do plenty of exploring. If you’re already on the Net, you’re way ahead of the pack. I’ve run into plenty of people who are gung ho to advertise on the Internet before they’ve even got their own account.
You need to know what you’re getting into. Sure, you can hire someone to set up a Web site for you. Nothing wrong with that. But this is your business, and you should have a good feeling for how it’s being promoted. You know your business better than anyone else.
Be a resource. Internet users expect information. Make sure your message is more than just hype. Be an information provider. Participate in online discussion groups, and be helpful. Provide useful background information about your industry, your specialties, and your areas of expertise. You will become known as an expert on the Internet.
Use online discussion groups for “soft-selling.” Newsgroups and e-mail discussion groups can be fertile fields for marketing. But watch out! Most groups don’t tolerate commercial postings.
Check your e-mail regularly. People on the Internet expect fast response. I recommend checking your e-mail messages twice a day. Respond as quickly as possible. This shows that you’re serious about your Internet presence and that you care.
Keep your World Wide Web site changing, so people will come back.
Repeat visitors are more likely to become clients or buyers, and they’re more likely to recommend your site to others. To draw users back to your site, you need to keep it changing. Update your material. Add new features, new resources and new information.
Use correct spelling, punctuation, and grammar. Project a professional image by correct writing. Even if it’s a lowly e-mail message, double-check it for typos or vague language.
Include a clear call to action in your message.
What do you want the user do after he or she has followed your presentation? Purchase a product? Request a proposal and price quotation? Join a mailing list? Ask for more information?
Let them know what you want them to do, and ask them to do it in clear, direct terms. Make it easy for them to respond. Set up a response mechanism — a direct e-mail link, a form to fill out, a button to click. The more direct and immediate the better. A phone number, a fax number, or a postal mail address is a second choice but better than nothing.
Promote your Internet presence through offline channels.
Let your regular customers and the public know about your Internet presence. Put your e-mail address and URL on your business cards, stationery, ads, brochures, packaging, signage — anything you can think of. Send out press releases. Get the word out.
Marketing over the Internet and the World-Wide Web can bring results in the form of leads, direct sales, publicity, and image-boosting. Get to know the medium. Work up a sound strategy. Seek out appropriate online marketing methods that will get your selling message across while respecting other Internet users. As Da vinci strived for perfection to gain success, so should you. Never leave any stone unturned. Da Vinci had success that brought his name centuries upon centuries, emulate this.